Company

We exist to reinvent
how the world consumes.

HASP Global is a foodtech company building the technology to regenerate how beverages are produced, distributed and enjoyed.

Our Story

Engineering, hospitality and software — built into one platform.

HASP Global brings together decades of experience in beverage engineering, hospitality development and connected technology. The team has transformed that combined expertise into an integrated platform designed to produce, personalize and serve beverages closer to the point of consumption.

HASP Global
EngineeringHospitalitySoftware

Mission

To develop and deliver technologies that regenerate how beverages are produced, distributed and consumed.

Vision

To become the leading global technology platform for the regeneration, personalization and intelligent distribution of beverages.

Values

What guides how we build.

Intelligent
Precise
Sustainable
Connected
Human
Pioneering
Reliable
Efficient
Global
Passionate
Culture

A decentralized team, self-directed by design.

We don’t believe in hierarchy for its own sake. Small, self-directed teams take ownership end to end — because the best technology comes from people trusted to build it their way.

Ownership

Every team owns outcomes, not tasks — from first idea to what ships.

Decentralized by Design

Decisions happen close to the work, not up a chain of approvals.

Built Together

We build as a team — collaborative, direct and accountable to each other.

Patented technology. Built from Latin America, for the world.

Leadership Team

Built by operators, engineers and creators.

Mirko Hofmann, CEO of HASP Global
CEO

Mirko Hofmann

Thirty years of leadership across project engineering, pharmaceuticals and the global beer and beverage industry. He has managed projects valued at up to USD 5.7 billion across 16 countries and held C-suite roles at SABMiller, Bavaria, Takeda and Central Cervecera de Colombia.

Sergio Saavedra, CSO of HASP Global
CSO

Sergio Saavedra

Twenty-five years leading prominent hospitality projects in Colombia. He has opened more than 1,000 hotel rooms through investments totaling close to USD 1 billion, served as COO of Click Clack Hotels and Stay Group, and co-founded FLAPZ.

Enrique Aaron, General Manager HASP USA
GM HASP USA

Enrique Aaron

Software engineer with 25 years of experience developing technology across banking, electronic payments and IT infrastructure in the Americas. He developed a solution for Care.ai that contributed to its acquisition by Stryker Medical Services.

Join Us

The people behind the technology.

We are building connected beverage technology at the intersection of engineering, software, operations and hospitality.

01

Patented technology operating across Latin America and beyond.

02

Small multidisciplinary teams with meaningful ownership.

03

Work designed to reshape an entire beverage industry.

Press & Media Kit

Logos, brand assets and press inquiries.